Can you do better in sales?

The questions in this survey give us the initial information required for us to collaborate with you on an assessment of your selling problems. You may complete the survey anonymously for your own use, but if you want the results sent to you we will need your email id. If you give us your email id we will not contact you via email to discuss this survey unless your request us to do so.

Unknown Low Impact Medium Impact High Impact
  Is sales performance impacting your business?
 Is poor sales forecasting hurting you?
  If you have no sales forecast or do it manually, are you impacted by inaccuracy?
 Does your sales team lose too many deals to the competition?
 Is customer retention after the initial sale affecting you?
 Do too many under performing reps drag down overall sales performance?
 Does low lead conversion into opportunities affect you?
 Does losing track of any lead which is not hot affect you (i.e. no lead nurturing)?
 Are you impacted by an inability to have all customer information (orders, service issues, calls, contacts, leads, etc.) in a single location?
 Are you impacted because your sales reps cannot call to senior enough levels at the buyer organizations?
 Does the frustration of your customers in dealing with sales reps who cannot discuss their key business issues affect you?
 Do your customers tell you they would like you to spend more time educating them. If so, and you are unable to do so, how does this impact you?
 Do your customers want to have a better understanding of the business impact of your solutions with your other customers? If you are unable to do this cost effectively, how does it impact you?
 Do your customers often hire outside consultants because they feel you cannot provide the expertise during the sales process to guide them?

Don't think about the answers to these questions very long. Usually the first answer that your think of is the correct one. These questions are intended to determine the priority issues for your program. Each problem question here relates to a need, which of course can be addressed with a solution from the Guided Customer Buying program.

YesNo
We have implemented CRM
We use lead management in CRM
Our marketing team has provided us with content in CRM to drive business driven sales conversations with buyers
We have not implemented CRM, but we plan on implementing within 12 months
We have a corporate website with a client login area
Our corporate website is connected to our CRM system (i.e. the results of the interaction on the website are stored in our CRM system)